Price: $18.49
(as of Feb 25, 2026 21:13:34 UTC – Details)
Product description
The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. Purple AF Mixing Video Merchant Video
1 Shampoo and Dry Hair 2 Mix and Section 3 Apply Color 4 Rinse 5 Style
Purple AF
Compare Purples
Vegan & Cruelty-Free
No Harsh Chemicals
Long-Lasting
Conditioning
Lt Brown to Platinum
Best On
Lt Brown to Platinum
4oz and 8oz
Size
5.6oz
Vegan & Cruelty-Free
No Harsh Chemicals
Long-Lasting
Conditioning
Lt Brown to Platinum
Best On
Blonde to Platinum
4oz and 8oz
Size
4oz and 8oz
Vegan & Cruelty-Free
No Harsh Chemicals
Long-Lasting
Conditioning
Lt Brown to Platinum
Best On
Platinum
4oz and 8oz
Size
4oz and 8oz
Purple Madness 
Violet Dream 
Girls Night 
What makes Arctic Fox Purple AF different from other purple hair dyes?
Purple AF is our most intense, electric purple delivering maximum vibrancy and staying power. Semi-permanent vegan formula creates bold, statement making purple results lasting 6-8 weeks on pre-lightened hair.
How light does my hair need to be for Purple AF to achieve maximum intensity?
For optimal results, lighten hair to level 9-10 (platinum blonde). Lighter base creates more electric, true purple appearance. Won’t show proper intensity on darker hair without pre-lightening to nearly white.
Will Purple AF work as a toner for yellow-toned blonde hair?
Yes! Works excellently to neutralize yellow and brassy tones. Apply 5-10 minutes for toning, 30+ minutes for full purple color. Conditioning formula improves hair health while providing color correction.
How does Purple AF fade compared to permanent purple dyes?
Fades gradually through various purple intensities to soft lavender tones, never turning muddy or gray. Semi-permanent formula maintains color integrity throughout fading, creating beautiful transitions over 6-8 weeks.
Is Purple AF safe for frequent reapplication on bleached hair?
Absolutely! Conditions and strengthens hair with each application. Free from ammonia, peroxide, harsh chemicals. Vegan formula can be reapplied as needed without damage for maintaining intense purple long term.
Product Dimensions : 5.91 x 3.94 x 1.97 inches; 9.14 ounces
Item model number : 824
UPC : 810021110714
Manufacturer : BOINCA, INC.
ASIN : B09HVCM1D8
Best Sellers Rank: #213 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #3 in Hair Color
Customer Reviews: 4.3 4.3 out of 5 stars (84,542) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
VIBRANT PURPLE SHADE: Purple AF delivers a deep, true purple color that works on platinum to light brown hair. Achieve bold, vivid results on lightened hair or subtle tints on darker shades.
CUSTOM COLOR BLENDING: Mix Purple AF with other shades to create unique hues. Combine with Wrath for burgundy or Poseidon for deep indigo. Perfect for creative hair color transformations.
VEGAN INGREDIENTS ONLY: Made with vegan, cruelty-free ingredients and no animal by-products. Free from harsh chemicals that can damage hair, ensuring a gentle coloring experience.
CONDITIONS WHILE COLORING: This semi-permanent hair dye is gentle for frequent use and conditions hair as it restores vibrancy. Leaves hair feeling soft, nourished, and healthy.
LONG-LASTING FORMULA: Enjoy long-lasting color that resists smearing and fading. Free from peroxide, ammonia, ethyl alcohol, and PPD. Features a pleasant scent for a comfortable application.
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