Price: $26.00
(as of Mar 23, 2025 05:42:20 UTC – Details)
From the manufacturer
Dream Filter
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Explore More from Color Wow
Superlight hydrator
Easy detangling + super weightless hydration for fine thin hair; heat protection
Rich moisture, no greasiness
Easy detangling and rich hydration for thick, coarse hair; heat protection
100% clean, sulfate-free
One rich lathering, sulfate-free, residue-free formula for all hair types
Best For
Fine to normal hair
Best For
Normal to thick hair
Best For
All hair types
Key Ingredients
3 levels of heat protection keep hair safe from damage and dulling
Key Ingredients
3 levels of heat protection keep hair safe from damage and dulling
Key Ingredients
No ingredients that weigh hair down, dull color, or scalp irritation
Benefits
Nourishes + delivers silky-smooth, glossy hair
Benefits
Avocado oil, rich in omega 3’s, nourishes + delivers silky-smooth, glossy hair
Benefits
Unlike most shampoos every ingredient rinses off for optimal hair + scalp health
Product Dimensions : 1.75 x 1.75 x 7.88 inches; 6.7 ounces
Manufacturer recommended age : 0 months and up
Item model number : CW548
Department : Unisex Adult
Manufacturer : AmazonUs/FEDM1
ASIN : B07QHHW5V6
Country of Origin : USA
Customers say
Customers find that the shampoo brightens and softens their hair, making their highlights look more vibrant. They also mention that it reduces brassiness and leaves their hair feeling smooth and silky. However, some customers are unhappy with the drying effect. There are mixed opinions on its effectiveness, value for money, hair health, brassiness, and ease of application.
NurMomNonsense –
WOW it works
I recently tried the COLOR WOW Dream Filter Pre Shampoo Mineral Remover, and I must say, it truly does what it claims to do! This product has been a game changer for my hair care routine, especially if you live in an area with hard water.From the very first use, I noticed a significant difference in my hair. The hard water detox aspect of this product is impressive. It effectively removes mineral buildup, chlorine, and other impurities that can dull your hair and leave it feeling heavy. After using it, my hair felt lighter, brighter, and full of life!The application process is straightforward—just spray it onto dry hair before shampooing and let it sit for a few minutes. I appreciate how easy it is to incorporate into my routine without adding much time. After rinsing it out and following up with my usual shampoo and conditioner, my hair felt incredibly soft and looked noticeably shinier.One of the standout benefits is how it enhances color-treated hair. Since I often color my hair, I’ve struggled with maintaining vibrancy due to mineral deposits. However, with the Dream Filter, I’ve seen an improvement in the brightness of my color, NO MORE BRASSY, making it look fresh and revitalized.Overall, I highly recommend the COLOR WOW Dream Filter Pre Shampoo Mineral Remover to anyone looking to detox their hair from hard water effects. It lives up to its promises by effectively removing buildup and enhancing the overall appearance of your hair. If you want your hair to look and feel lighter and brighter, this product is definitely worth trying!
Wedding Coming –
This product works great.
This is an excellent product. I noticed less yellowing in my first treatment and my gray hair looked so much brighter.
Donna Anderson –
Does work, but a challenge to apply to long hair.
Wow! This truly worked like it said! But, like other reviewers, I have hair to my lower back and it took forever to soak and finger hurt! It’s also too pricey for me for regular use. I compare it to how your hair behaves after fresh color! I’ll have to save it for special occasions, lolol!
Amazon Customer –
It Works! It Removes Brassiness.
It removes shades off brassiness in a minute. I tried it on a lock of my hair but plan to do my whole head in the morning.
Teresa Flores –
Its ok
I waited to get this because of the price and I have long thick hair and it being a spary bottle took forever and nearly half the bottle and I was left disappointed because my hair looks the same still brassy and didn’t help my highlights as well as other products that cost less and it very drying so use a hair mask after
Tune & Gadget Fanatic –
Not Good Product
I brought this product because I wanted to keep my grey hair bright and free of yellow tones without using chemicals. This is the worst product that you can use on grey hair. My hair was beautiful I got compliments every where I went. But I decided to try WOW once I read the product description and some of the reviews that actually rated the product 5 stars. Not sure why WOW was rated high because this product does not work as promised. I purchased WOW Dream Filter,WOW Color Security Shampoo and WOW Color Security Conditioner. Well my grey hair turned yellow, looked brassy and was very harsh after just one wash. I used the product as directed and could not believe it when I looked in the mirror, I wanted to cry. In order to brighten, wipe out the yellow and restore the luster I used vinegar, Miss Clairol and Loreal Super Oreal Blanc, shampoo over again and deep conditioner.My advise to anyone that reads this review, if you have product that work for you don’t change and if you want product that will keep your grey hair looking great without the yellow and brassiness, mix 2 tsp of Loreal Super Oreal Blanc and 4 tsp of Miss Clairol together and use it for 20-30 minutes as needed. Continue to use your favorite shampoo and conditioner and you will be very happy with the results. I am returning all of the WOW product for a full refund.
Jane Myers –
Wonderful!
I don’t understand the bad reviews! I have the hardest wayer ever. even with a water softener and filters i have rust stains everywhere.I used as directed and also used the shampoo and conditioner recommended. My hair is brighter, and softer. Simply amazing.I actually used it right before my color and highlights and they came out better than ever. I Love WOW!
Jennifer Holt –
Hard water
I have being using for only a week and I have noticed such a difference in my hair!Will definitely buy again.
DawnMDohey –
better then claryfing shampoo, works even better with clarifying shampoo. Just spray on hair to dampen and leave on for 3 minutes before washing hair . Works great to remove mineral buildup or yellowing due to hard water.
Martin Asuaje Reggeti –
Este producto lo compre porque soy rubia, y el pelo de vez en cuando se pone de un color medio quemado. Cuando esto me pasa, usualmente después de ir a la playa, uso el Pre-Shampoo Mineral Remover y el color de cabello vuelve de nuevo a estar hermoso. Yo lo uso cada 6 semanas o cuando no me gusta el color que tengo y me devuelve el color del salón
Tam –
Parfait
kati –
Ich habe gesträhntes Haar. Durch die regelmäßige Anwendung hält die Farbe perfekt, meine Haare haben einen umwerfenden Glanz, sehen sehr gepflegt aus. Bei Schwimmbadbesuchen trage ich das Spray zum Schutz vor dem Besuch auf und danach vor der Haarwäsche. Im Sommer / Strandurlaub wirkt es auch gut als Sonnenschutz.
Gina –
Me Encanta!!!!!❤️